OPTO Website Terms of Use.

1. Owner

optobusinessai.com (the "Site") is owned and operated by OPTO Business AI in England and Wales ("OPTO", "we", "us", "our").

OPTO can be contacted at:

2. Using this website

You may use this website to learn about OPTO, contact us, and book a discovery call. By using the website you agree to these terms. If you do not agree, please do not use the website.

You agree not to:

• use the website in any way that is unlawful, fraudulent, or harmful
• attempt to gain unauthorised access to the website, its server, or any connected system
• introduce malicious code, run automated scrapers at scale, or stress-test the site without our written consent
• use any content from this website to train an AI model without our written consent
• copy, reproduce, or redistribute substantial parts of this website except as set out in section 3

3. Intellectual property

All content on this website (text, design, graphics, code, images, the OPTO mark, and the brand gradient) is owned by OPTO or licensed to us, and is protected by UK and international intellectual property law.

You may view, share, and quote short passages of this website for non-commercial reference, with attribution to OPTO and a link back to the source page. Anything beyond that, including republication, commercial use, AI-training use, or use as part of a competing service, requires our prior written consent.

4. No professional advice

Anything written on this website is general commentary about how we think about business optimisation. It is not professional, legal, financial, or technical advice and should not be relied on as such. If you want our view on your specific situation, talk to us.

5. Linked sites and embedded services

This website links to and embeds third-party services, including the Cal.com booking flow. We do not control those services and we are not responsible for their content or practices. Their terms and privacy notices apply when you use them.

6. Availability

We aim to keep the website available but we do not guarantee uninterrupted access. We may suspend, withdraw, or restrict any part of the website at any time, including for maintenance or security reasons.

7. Liability

Nothing in these terms limits our liability where the law does not allow it to be limited, including for death or personal injury caused by our negligence, or for fraud.

Subject to that, we are not liable for any loss of profit, loss of business, loss of revenue, loss of goodwill, loss of data, or for any indirect or consequential loss arising from your use of, or inability to use, this website. The website is provided "as is" without warranties of any kind, express or implied, beyond what cannot lawfully be excluded.

Subject to the paragraphs above, our total aggregate liability to you for any claim arising from these terms or your use of, or inability to use, this website is limited to GBP 100. This cap does not apply to liability that cannot be limited or excluded by law, and it does not apply to any consultancy engagement, which is governed by our Master Services Agreement.

8. Changes

We may update these terms from time to time. The version on the website at the time you use it is the version that applies.

9. Governing law

These terms, and any dispute arising from them, are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction.